DECEMBER 3RD, 2026
12:00PM - 1:00PM CST
VIRTUAL WEBINAR
About This Webinar
AI is creating a new competitive dynamic: consumer intelligence versus enterprise intelligence. As personal AI agents become increasingly capable of navigating complex products, pricing, and services, businesses risk losing the competitive protection that complexity once provided. The challenge is no longer just improving internal productivity. It is ensuring enterprises can understand and act on their own complexity as effectively as their customers' AI agents can. The solution is a new generation of enterprise intelligence platforms.
This webinar explores how organizations can move beyond fragmented data ecosystems toward an Integrated Single Source of Truth on Google Cloud, enriched by a business context layer that connects data, semantic models, business processes, and enterprise knowledge. We will examine how BigQuery, Looker, and Vertex AI enable this architecture, allowing intelligent agents to reason across trusted enterprise context and help employees make better decisions, identify opportunities, and execute complex workflows. We will also explore how smaller, specialized open-weight models are transforming the economics of enterprise AI, enabling more efficient, secure, and scalable deployments.
Drawing on Improving's experience with large-scale enterprise transformations, we will discuss practical approaches to modernizing data pipelines, rationalizing BI platforms, building context layers, and deploying enterprise agents without disrupting existing operations.
The competitive advantage of enterprise AI will not come from smarter models alone. It will come from combining trusted data, deep business context, and intelligent agents to turn enterprise complexity into actionable intelligence.
Webinar Itinerary
The Intelligence Race: Why Enterprises Need to Act Now (5 Min): Consumer-side AI agents are eliminating traditional information advantages and creating new competitive pressure on enterprise revenue.
The Foundation: Integrated Single Source of Truth on Google Cloud (10 Min): How BigQuery, Looker, and modern data transformation pipelines establish trusted enterprise data foundations, addressing fragmented ecosystems, legacy modernization, BI rationalization, and consistent business definitions.
The Context Layer: Connecting Data to Business Understanding (10 Min): Moving beyond traditional BI and RAG, semantic models, business relationships, operational processes, and enterprise knowledge create a unified context layer.
Enterprise Agents and Small Models: Turning Intelligence into Action (10 Min): AI agents built on enterprise context, and smaller specialized open-weight models for cost-efficient, controlled, scalable enterprise AI.
Making It Real: Improving's Enterprise Transformation Approach (10 Min): Data modernization, AI-assisted migrations, BI rationalization, semantic modeling, and agent enablement, built incrementally while preserving existing investments.
Closing: From Enterprise Complexity to Competitive Advantage (2–3 Min): Organizations that succeed will turn fragmented enterprise knowledge into trusted, accessible intelligence for humans and AI agents.
Who This Webinar is For
Business & Domain Leaders
Own the data behind functions like finance, sales, and operations, and are being asked to formalize that business context as AI agents start reasoning over it. They want to know how agents can act on enterprise knowledge without losing control of how the business is defined.
Data & Platform Leaders
Responsible for pipelines, BI rationalization, and the move to a single source of truth on Google Cloud, with BigQuery and Looker at the center. They need to modernize without disrupting existing operations or the investments the business has already made.
AI & Innovation Executives
Sponsoring agent and AI initiatives, and need the data foundation and context layer solid before turning on broader enterprise access. They are looking for a practical path from pilot to production that holds up under enterprise complexity.
Webinar Hosts
Iago Rodriguez
President of South America, Improving
Iago Rodriguez is President of Improving South America, leading regional strategy, delivery, and client growth across Latin America’s tech hubs. He co-founded Leniolabs and drove its expansion when Improving acquired the firm to strengthen its global engineering and digital transformation capabilities.
